Fida Worldwide Invites Fashion Design Tutor Anna Kim to Illustrate Live Backstage at Fashion Scout
In an exciting collaboration at London Fashion Week’s Fashion Scout, Fida Worldwide extended an invitation to Anna Kim, a Fashion Design tutor at Istituto Marangoni, to showcase her talents through live illustration backstage. Known for her expertise in fashion illustration, Kim was given the opportunity to capture the dynamic energy behind the scenes, where models, designers, and stylists worked to bring cutting-edge collections to life.
As one of the most prestigious platforms for emerging designers during London Fashion Week, Fashion Scout’s backstage environment is fast-paced and creative, making it an ideal canvas for live artistic interpretation. Anna Kim, with her years of experience mentoring future designers, was perfectly positioned to document the behind-the-scenes moments in real time - capturing the rush, the intricate details of garments, and the movements of models as they prepared for the runway.
This live illustration initiative not only celebrated Kim’s creative abilities but also offered a fresh perspective on the backstage experience. Her artwork highlighted the artistry and craftsmanship behind fashion production, showcasing how illustration can be used to document fashion in a unique and timeless way. The collaboration emphasised Fida Worldwide’s mission to blend traditional art forms with contemporary fashion, bringing the world of fashion illustration to the forefront of one of the industry's most prominent events.
For the students of Istituto Marangoni, this was also an inspiring moment, watching their tutor turn the high-energy backstage environment into a living, breathing piece of art, demonstrating how creativity can flourish in even the most hectic settings.
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